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Microsoft Drops Twitter From Its Advert Platform. Elon Musk Threatens To Sue

Microsoft Drops Twitter From Its Ad Platform. Elon Musk Threatens To Sue

Elon Musk is altering Twitter’s coverage to cost companies for entry to its stream of knowledge.

Microsoft Corp. mentioned its social media planning and scheduling instruments for advertisers will not assist Twitter, after the Elon Musk-owned social community began charging for entry to its programming interface.

Musk responded to the announcement by accusing Microsoft of utilizing Twitter knowledge “illegally” and threatening a lawsuit. The billionaire, who purchased Twitter final yr, is altering the corporate’s coverage to cost companies for entry to its stream of knowledge.

Microsoft’s Good Campaigns service helps advertisers handle social media campaigns on providers together with Fb, Instagram and LinkedIn. As of April 25, customers of the product will not be capable to do issues like create tweets and drafts, or see previous tweets and engagement, the corporate mentioned Wednesday.

The software program maker is the largest investor in OpenAI, the AI analysis lab Musk co-founded earlier than falling out with the workforce and leaving in 2018. Musk is now establishing his personal rival AI effort.

Microsoft did not instantly reply to a request for remark.

(Apart from the headline, this story has not been edited by NDTV employees and is printed from a syndicated feed.)

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